PR

Five PR lessons from the Olympic Games

The success of the London Olympics was not a foregone conclusion. Richard Bailey considers the PR lessons of the Games.

We have a PRoblem

She has been predicting the future of PR through four editions of The Public Relations Handbook spanning more than a decade. Alison Theaker reviews her predictions, and considers the persistent reputation problems facing public relations.

Event to open doors for creative talent

Students and freelancers are to be given the chance to showcase their talent to the media and digital sector at a special event in Leeds this Thursday.

Two Birds One Stone offer brands the youthful touch

Leeds based communications agencies, Magpie Comms and Ptarmigan Bell Pottinger, have launched a new youth offering which will provide public relations and graphic design support for brands targeting the youth market. The team, which is made up of recent graduates and current Leeds Met students hopes that the new venture will create job opportunities for their peers once the new academic year begins.

Leeds based sports company in search of “professional and self motivated” student

Two Leeds Metropolitan University graduates who started their own business five years ago are on the lookout for a student to develop the company’s PR and marketing strategy.

Alone Together

Michael White’s review on Turkle’s book analysing human behaviour in relation to how technology and social media is affecting our offline socialisation.

Getting what you really want

Getting where you want to be can be tough and work experience is everything. Jessica North talks about her experience and how to get what you want out of your career.

So you want to work in entertainment PR?

Laura Crimmons profiles Zoe Baldwin, a PR graduate and practitioner who has launched a website to help other students.

PR agencies who do their homework will win and keep more clients, says Pickanews

A media search engine that enables agency PROs to track online as well as printed coverage is being heralded by the developer as an answer to retaining and winning more clients.

PR students appointed to launch TV star’s new book

Students from Leeds Metropolitan University and Bournemouth University have been offered the chance to work on a real life PR campaign for Claire Anstey’s new book Sort out Your Crap Life. Claire Anstey is a prominent TV star that has had experience working with Nickelodeon and GMTV and is currently the voice of MTV.

Post Halloween PR scaries from 10Yetis

If you’re reading this, chances are, you’re a PR student – perhaps you’ve had some experience in the industry. You may even be a recent graduate or thinking about a career in public relations. If you’ve ever applied for a PR role, or intend to in the future, this one’s for you.

Top tips for PR students

Students across the country will be returning to university in a couple of weeks and although planning Freshers week activities will probably be highest on their agenda, many PR students will soon be focusing on managing their personal reputation. Behind the Spin has teamed up with Edelman Digital consultant Ben Cotton, author of award winning blog Social Web Thing, who has provided some top tips for succeeding in PR.

PR student launches campaign to help students with caring responsibilities

A new campaign to help improve the experience of students with caring responsibilities has been launched at Leeds Metropolitan University