Education
Bridging the digital skills gapDespite the recession, there’s a shortage of talent in digital PR. Ben Cotton asks what graduates should know and do to meet this demand. Why I’m leaving PR
Behind the Spin’s news editor Laura Smith tells why she’s leaving public relations. Graduates return to university from job market
The recession has triggered a scramble for a place at university with applications to Masters’ in Public Relations programs increasing by 43 percent from last year. Rachel Harvey reports on an alternative option for graduates struggling to find jobs. PR bunnies or natural born communicators?
It’s no secret that women outnumber me in PR. Amanda Wadlow asks why this should be. PR grows west
University College Falmouth has introduced the most westerly PR course in the country. PR teaching profile – Catherine Sweet
Meet Dr Catherine Sweet, course leader for the PR & Communications degree course at Southampton Solent University. PR teaching profile – Liz Bridgen
Meet Liz Bridgen, Programme Leader for MA in Public Relations at De Montfort University, Leicester.
What is Behind the Spin?
Behind the Spin is a magazine for public relations students and young practitioners. It is supported by the Chartered Institute of Public Relations and based at UK universities with CIPR-approved public relations degree courses. You are welcome to visit and comment; to contribute please contact the editor.
