Small steps towards big global society

Public relations students and tutors are using their skills and networks to promote good causes. Here’s a round-up of some current campaigns we’re aware of at Behind the Spin:

Japan fundraising

Challenge 66 for ABF The Soldiers’ Charity

Desert marathon for organ donation charities

  • Exhausted? 29-year-old Alexa Torlo from Birmingham is competing in ‘the toughest marathon on earth’ – running 243km in six days in the Sahara Desert carrying her own supplies. Having lost a close friend at a young age, Alexa is raising £4000 for ‘Live Life Then Give Life’ and ‘Donor Family Network’. See her JustGiving page.

International Women’s Day

  • Students were among those supporting Action Aid’s Get Lippy campaign by blogging inspirational stories for International Women’s Day earlier this month. Elena Dransfield is one example of this online activism.

We welcome further examples of PR students supporting good causes.


  1. […] media helps by making it easy to promote campaigns and raise funds. We list a few examples of campaigns by PR students and […]

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