Ptarmigan Academy has been appointed to provide PR support for Leeds-based design company Tag pac. The student agency, part of PR consultants Ptarmigan Bell Pottinger is made-up of Leeds Metropolitan University BA (Hons) PR students, Adam Burns, Steph Holloway, Lois Ackerley, Katherine Hasselby and Clare Callery
The academy will build awareness of Tag pac. through international trade and business media communications under the guidance of Ptarmigan’s experienced PR consultants. The students will identify news stories, draft press materials and handle media relations.
Jonathan Milner, director at Tag pac said: “We’re keen to support local talent, so when the opportunity arose to work with the Ptarmigan Academy we jumped at the chance. We’re really looking forward to working with the team to raise Tag pac’s profile.”
Nathan Lane, director at Ptarmigan Bell Pottinger said: “The quality of the Ptarmigan Academy team shines through in their creativity and drive on the campaign they are working on. We are grateful for Tag Pac’s support in recognising the opportunity of working with the team and giving them real life work experience.”
Bell Pottinger parent company, Chime Communications plc is one of a number of companies that is supporting an initiative by Business in the Community (BITC) to improve the work experience their companies offer to more than half a million young people.
Brands who would like further information or are interested in working with the student team should contact Marie O’Connor on 0113 237 2821