Alex Epstein, star of BBC show The Apprentice, will join a panel of business professionals for an entrepreneurial event launched by Leeds-based creative agency, Two Birds One Stone. The Student Apprentice will see students from the city pitch to the international men’s grooming brand King of Shaves.
Two Birds One Stone, which specialises in the youth market, is looking to recruit five students to work on a part-time basis in paid roles within the agency.
Two Birds One Stone, which was set-up by a current Leeds Metropolitan student and two recent University of Leeds graduates, has experience working with youth brands including Oxford Stationery, Leeds Corn Exchange and a number of universities and colleges across the UK.
Students are being invited to an initial interview process on Monday 17 October, at which they will have two minutes to impress the panel.
Successful candidates will be put into groups of five and given the live brief from King of Shaves. The five groups will pitch their campaign on Friday 28 October to a panel including Paul Adrian, Director of Sales & Marketing UK and EMEA at King of Shaves; Alex Epstein, star of The Apprentice 2011; and Nathan Lane, managing director of Bell Pottinger.
Paul Adrian said: “It’s fantastic to see young people being enterprising and we are looking forward to hearing the ideas the students have for our brand.”
Alex Epstein, star of the BBC Apprentice and former head of communications at Yorkshire-based Masternaut, said: “Unemployment amongst young people is a big problem in Britain, so initiatives like this can really help people develop skills and become more employable.
“Two Birds One Stone is a brilliant concept and I know the team are very keen to offer their peers opportunities, which is great. I am looking forward to sitting on the panel and listening to all the bright ideas.”
Adam Burns, co-founder of Two Birds One Stone said: “We are looking for creative students who want to succeed in business. Our clients value the youth insight we bring, so having a young team of energetic and innovative students is vitally important.”
“It is a fantastic opportunity for students to gain experience and secure a job, at a time when finding employment is tough.
“Students will only have two minutes to sell themselves at the initial interview stage, so we are encouraging them to be creative and try to catch our eye before the day.”
Or like the Facebook page and add your details to the wall www.facebook.com/TwoBirdsOneStoneLeeds