Birmingham’s social media experts drop in to give PR students a lesson

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Simon Partington from Kinetic PR passes on his pearls of wisdom

“To be interesting, be interested”-  this was amongst some of the advice that was on hand at Media Talent Bank’s social media workshop.

Organised by PR students from Birmingham City University, the afternoon took place on Monday 22nd March in the Baker Hall at the City North campus.  It invited fellow students and staff to discuss and learn about the emerging importance of social media within the creative industries.

Five guest speakers from Birmingham’s online scene attended to offer tips on how to use social media to network and package yourself in order to make the contacts you need to be successful when graduating.

Pete Ashton, blogger and photographer,  started off the afternoon with a short presentation on how he uses social media giving examples of his work as well as others who had used it successfully.  A question and answer session followed which led to debates around how to be interesting online, having quality content and making yourself accessible.

After a break, the students split into two groups where they were able to have informal discussions with the other guest speakers which included PR Account Executive Simon Partington, Wolverhampton Homes Communications Manager Kate Hughes, Pesky People Director Alison Smith  and ‘Digbeth is Good’ blogger Nicky Getgood.  This was a chance for the students to get to grips with how professionals use social media for both personal and work purposes.

Jade Dale, a third year Media and Communication student, said: “Social media is something I am still trying to get my head round so having professionals suggest the best ways for us to use it was really helpful. I also made some great contacts that day which was a real bonus!”

Guest Speaker, Kate Hughes, said: “Thank you to the students and Media Talent Bank for organising a fantastic event. It was great to meet so many passionate and intelligent young people who are interested in social media and communication.”

Jaime Futers, Jennifer Isles, Alex Jones and Sarah Stevenson, organised the workshop as part of a final year project that involves their independent PR and web design agency, Trinket Creative, managing the online database, Media Talent Bank.

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