Buckinghamshire New University – BA (Hons) Public Relations And Marketing Communications

This is an article by Jack Fitzsimons.
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Reviewed by Jack Fitzsimons

CIPR Approved: Yes

Offers placement year: Yes (not compulsory but allowed if student wishes to do so)


Overall:  5: The PRCA recently released an announcement, with a list of 11 “elite” universities for Public Relations. Buckinghamshire New University (formerly Buckinghamshire Chilterns University College), is included in this list. The lecturers have strong links within the industry that are able to help students get placements. Most recently, Bucks New Uni has become part of the Clare Business school (brain child of Mike Clare; UK entrepreneur who founded Dreams), lending it even more accreditation.


Teaching/Lecturers: 5: Lectures are fun, engaging and always relevant to the field, with fundamental theory being taught right from the word go. Notable lecturers include Bill Nichols, well respected within the field of Public Relations, along with Vic Davies, a founding member of Mediacom, a well sought after and wanted media planner within the industry he previously worked within. This, combined with the unique mix of part time teaching staff who are in the industry themselves, not only give a new and interesting insight, but also allow those lecturers to use current and real life examples, helping students to understand module content even more.


Support available: 5: Lecturers are very friendly and approachable, always willing to help and will give structured and constructive criticism. Any concerns raised are responded to swiftly and dealt with in a manner that makes the students feel valued. If there are ever any problems then lecturers are simply an email away.


Extra Opportunities available: 5: There are many opportunities available, which I am already beginning to take advantage of;  beginning to write articles on the topic of politics and current affairs for the student newspaper, as well as being a committee member on the board of Thames Valley branch of the CIM (Chartered Institute of Marketing) here at Bucks, headed by Vic Davies which organises and runs events within the university on CIM’s behalf. This allows me to meet senior people in the marketing industry (having already met Thomas Brown, CIM’s Head of Insight, and Ash Roots, Head of Online at 3 UK) as well as attend CIM events and conferences across the country. There are many seminars available to us, with some I have attended myself being from Will King, the CEO of King of Shaves, and most recently a talk delivered by Jay O’connor, the ex- president (2010) of the CIPR.


Accommodation:  4: Accommodation is a good standard with clean facilities. More are currently being built to house more intake and are constantly being updated and made better.


Facilities (including library): 4: The library consists of four floors. There are PC’s and Mac’s on each floor,  with the fourth floor been a quiet area, as well as bookable conference rooms for small meetings. All buildings are iner-linked and the library can be easily reached from any other buildings on campus.


Nightlife: 4: The SU hosts a wide range of events, from club nights to gigs, to comedy (every other Tuesday). Notable recent acts that have performed there are Exit Ten, Fei Comodo and Charlie Simpson, with many more coming up (such as Young Guns). There are many bars to chose from in Wycombe town centre. Some host club nights, whereas others are more alternative. There are regular open mic and acoustic nights along with quieter bars and pubs if you just fancy chilling out.


Students Union: 4: The Student Union supports the students well and we are always reminded that they are there to help us if we ever need anything. Our views and opinions are always listened to and feedback is taken on board and responded to positively.

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