Monthly archive for November 2011

What shall we do with the drunken Facebooker?
A law firm and a PR consultancy have teamed up to offer employers a session on managing the risk of staff being on social media. Queen Margaret University, Edinburgh – MSc Public Relations
Sarah Dolly reviews her course, MSc. Public Relations, at Queen Margaret University. Overall Score: 4.5 QR codes: An interview with co-founder of ScanMe
Our social media editor, David Clare, interviews John Harrison, co-founder of ScanMe.com, to find out how to best use QR codes in PR campaigns. Socialstudent list: week four
This week, Hanif Leylabi has increased his lead and Chelsea Galpin is the highest new entrant into the top 10. Predictions made for 2012
PR consultancy 33 Digital has published its third annual trends paper, Ten Driving Forces in Digital Marketing. University of Stirling – MSc. Strategic Public Relations and Communication Management
Annie Keegan reviews her course, MSc. Strategic Public Relations and Communication Management at University of Stirling. Overall Score: 3.5 Questions that confuse students: strategy or tactics?
It’s a distinction that often baffles students: what’s the difference between business objectives and communications objectives; between strategy and tactics? Experienced practitioner and university lecturer Robert Minton-Taylor is here to help. Bagel Nash appoints youth agency for rebrand
Bagel Nash has appointed Two Birds One Stone, a Leeds-based creative agency, to handle the rebrand of its 11 outlets in Leeds, Huddersfield, Manchester and York. Is social media effective for B2B brands?
Young PR professional Alex Neale takes a look at the use of social media for B2B brands. The CRAPPs PR-journalist awards are back!
The Communicative Relations Awards from PR Professionals (The CRAPPs) are back for 2011, celebrating the special relationship between the media and public relations professionals once more. Bright lights, small town
A Harrogate communications consultancy is celebrating wider industry recognition. Socialstudent list: week three
In this week’s #socialstudent top 20, Hanif Leylabi has consolidated his lead and Sarah Moffatt is the highest new entrant. Fast track membership for graduates
The Chartered Institute of Public Relations (CIPR) is set to make changes to membership grades affecting students in 2012. These three words: Back. It. Up.
Imagine returning home from an evening out to find your house has been burgled and your laptop taken. It has just happened to second year PR student Rebecca Wharmby, who tells the story. Gain experience – and do good
Struggling to find interesting placement opportunities? You should volunteer for a charity comms team says Danielle Stott. Mickey Mouse seeks professional status
A practitioner without a PR degree attended the PRCA’s ‘PR and Education’ debate. Anthony Devenish reports from the event. Blog and roll
Tumblr is the fashionable place to blog right now; Daniela Pietrosanu explains why. New #socialstudent leader
Last week, we introduced our #socialstudent ranking. This week, we’ve updated the numbers, included some new entrants and have expanded the list to a top 20. Beyond bunga-bunga: letter from Italia
As Italy veers between farce and tragedy, political debate has moved from the piazza to a Twitter hashtag, reports Miriam Pelusi. It’s not what you know, but who you know
Students are told to find work experience placements to build their CVs. But even unpaid shadowing opportunites are hard to find, reports Adele Roberts. A passion for online fashion
Fashion has always been a passion for Rebecca Hardisty. But it was only on placement that she was able to connect fashion to social media and public relations. Can Brands Really Be Our Friends?
Every like you make on Facebook brings more news onto your Facebook wall. Emma Gannon asks whether brands really can be our friends. Introducing our #socialstudent leaders
Today, Behind the Spin has released a list of the top ten #socialstudents according to their presence on social media. Editor Richard Bailey introduces this new ranking. Intern campaign gains support
An industry campaign against unpaid internships is winning support from public relations consultancies.