Miriam Pelusi argues that Leicester City’s football success is a relationship management masterclass in a sport that has been damaged by the dominance of money and marketing.
Defence, Diplomacy & Development: Global Tasks for Public Relations in the 21st Century is a must-attend, low-cost, one-day conference being held at London College of Communication, University of the Arts London on Monday 4th July from 9.30am to 4pm.
A team of four Leeds Beckett University Public Relations (PR) and Communications students are celebrating after winning the prestigious Grayling North PR prize. Students were tasked with setting up their own ‘mock’ PR agency and devising and delivering an engaging PR pitch for a new shopping centre in the north of England.
Google has updated its blogger guidelines and now threatens to punish brands who gain links from bloggers in return for products. Matt Vowles explains how to live with the new rules.